When we started with Hug the Tea in 2015 Matcha wasn’t known yet. In our tea store & bar we had to give a lot of text and explanation, but slowly matcha became more and more famous and popular. Nowadays you suddenly see it everywhere… But why is matcha so popular?
We have noticed that there are several reasons for this:
Good coffee substitute
Lots of health benefits
Photogenic due to the green color
Easy to process
Good coffee substitute
Thanks to the theine that matcha contains, matcha gives a gradual energy boost. Theine works differently than caffeine in coffee, it gives gradual energy 4-6 hours, without a coffee dip! See the image below:
With Matcha, the possibilities are truly endless. We already shared recipes with Matcha Latte, pancakes, no cheesecake and Matcha green iced tea. This time we made a delicious Matcha Milkshake! Are you curious? Check out the recipe here! We chose to make Matcha Milkshake with soy milk, deliciously airy, light and skinny. At HUG THE …
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BLOG #49: Why is matcha so popular?
When we started with Hug the Tea in 2015 Matcha wasn’t known yet. In our tea store & bar we had to give a lot of text and explanation, but slowly matcha became more and more famous and popular. Nowadays you suddenly see it everywhere… But why is matcha so popular?
We have noticed that there are several reasons for this:
Good coffee substitute
Thanks to the theine that matcha contains, matcha gives a gradual energy boost. Theine works differently than caffeine in coffee, it gives gradual energy 4-6 hours, without a coffee dip! See the image below:
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